The mood of the song ruled the day when it came to coming up with the art direction for this video. Long cuts, smooth movement and soft yet dramatic lighting was used to bring out the emotion’s of Marcus Matteo’s voice and the precision picking of guitarist Daniel Peters.
Chicago Corporate Videography: Corporate Interview Video for Saign.LLC., a value driven management consulting firm, by Videographer John Gress Chicago Corporate Videography Behind-the-Scenes Chicago video production company technical information:Shot as 422HQ C-Log with the Canon C100 w/ Atomos Shogun graded using FilmConvert. Zeiss ZE 25mm f12 Zeiss ZE 35mm f1.4 Zeiss ZE 50mm f2 Zeiss ZE 85mm f1.4 Kino-Flo and Mole & Richardson lights
Instructional Video Production sounds like a boring topic, but this project was far from mundane. We used a variety of tools and techniques during this Chicago shoot to showcase Avlon’s new Texture Release System. We layered fashion driven clips showing the final results over step-by-step instruction as the video showed professional hair stylists how to use the salon product.
I directed this music video for singer Caleb Minter. The Atlanta pop and R&B artist came to Chicago and we shot the video on location and in my south loop Chicago studio.
The series is called “Ditch The Pitch”, an informative look at The New Integrated Marketing. In addition to the videos, an e-book has been published that provides examples and insight for creating a successful integrated marketing campaign in our always-on digital world.