It was another star studded jam packed day of Sports Advertising Photography working with the top 40 NBA draft picks for Panini America at the New York Knicks training facility in Tarrytown, New York. And just like NFLPA Rookie Premier, I set up two lighting setups on the same set. so I could take more portraits in the same amount of time.
Sports lifestyle photography by Chicago photographer John Gress was hired by Panini America to take portraits of the Top NFL rookies in Los Angeles for their trading cards.
During this lifestyle shoot Gress worked to capture a a male lifestyle model playing the role of a father and the child lifestyle model playing his daughter. The pair were playing and doing the dishes in a Chicago living room and kitchen.
To celebrate the launch of the new ELC 125 and ELC 500 compact studio strobes, Elinchrom gathered together six amazing photographers and challenged them to shoot the same model in the same studio using the new ELCs.Elinchrom’s new studio flashes add High Speed Sync (HSS) and TTL to the manufactures compact monolight plug-in-the wall line-up.
The sun rises in the east with a hint of yellow; it casts unflattering colorless light at its zenith and it sets with a warm amber glow. Neon accents cityscapes at night. All of which are cues to photographers on how to employ colored gels on set.