Understanding Corporate Headshot Pricing in Chicago: A Case Study on Roth & Company

Corporate headshots are a crucial aspect of professional branding. They serve as the first impression for potential clients and partners, reflecting the professionalism and personality of a business. In a bustling city like Chicago, having high-quality corporate headshots can set a company apart from its competitors. John Gress Photography has been a leading provider of corporate headshots in Chicago, offering exceptional photography services tailored to meet the needs of various businesses. In this blog post, we will explore the corporate headshot pricing in Chicago through a detailed case study of a photoshoot conducted for Roth & Company, a prominent accounting firm.

The Importance of Corporate Headshots

Why Corporate Headshots Matter

Corporate headshots play a significant role in establishing a professional brand. They are often the first point of contact for clients and partners, appearing on websites, social media profiles, business cards, and other marketing materials. A well-crafted headshot conveys professionalism, approachability, and competence. It helps build trust and credibility, making it easier for potential clients to connect with the business.

In addition to personal branding, corporate headshots also contribute to the overall corporate identity. Consistency in headshots across the team reinforces the company’s brand image and presents a unified front. Whether it’s for internal use or external communication, having professional headshots of employees is essential in today’s digital age.

Benefits of Professional Photography

Investing in professional photography for corporate headshots offers numerous benefits. Firstly, professional photographers like John Gress have the expertise to capture high-quality images that highlight the best features of the subjects. They understand the importance of lighting, composition, and background, ensuring that each headshot is visually appealing and professional.

Moreover, professional headshots can significantly enhance the company’s marketing efforts. High-quality images can be used across various platforms, from websites to social media, creating a cohesive and polished look. This consistency helps in building a strong brand identity and leaves a lasting impression on clients and partners.

Additionally, professional headshots can improve employee morale. When employees see their professionally taken photos displayed on the company’s website or marketing materials, it boosts their confidence and pride in their workplace. It also fosters a sense of belonging and professionalism within the team.

Case Study: Roth & Company

About Roth & Company

Roth & Company was founded in 1978 with a vision of creating a firm built on values designed to create a better future for its clients, employees, and the community. Over four decades later, Roth & Company has grown into a leading accounting firm with four locations and over 150 specialized employees. The firm prides itself on providing personalized services with the expertise of a large organization, putting people before profit, and adhering to strict quality control standards.

Roth & Company is known for its purpose-driven approach, maximizing benefit over profit and positively impacting the community. As a member of the American Institute of Certified Public Accountants, the firm adheres to stringent quality control standards, including continuing professional education and periodic peer reviews of their audit practice and system of quality control. To learn more about Roth & Company, visit their website.

The Photoshoot Experience

When Roth & Company acquired a new office in Chicago, they sought John Gress Photography to capture professional headshots that matched the branding of their New York headquarters. The objective was to ensure that the images of the new team seamlessly fit in with their colleagues’ photos on the company’s website.

John approached the photoshoot with meticulous planning and attention to detail. The setup included flattering lighting, a neutral gray background, and a focus on capturing the employees in business attire, smiling and exuding professionalism. This setup ensured that the new team members’ headshots would be consistent with the existing images from the New York office.

The photoshoot was conducted smoothly, with John providing clear direction and creating a comfortable atmosphere for the team members. His expertise in lighting and composition ensured that each headshot was of the highest quality, reflecting the professionalism and approachable nature of the subjects. The final images perfectly matched the branding requirements, showcasing the new team in the best possible light.

Corporate Headshot Pricing in Chicago

Individual Studio Sessions

John Gress Photography offers a range of individual studio sessions to cater to different needs and budgets. Each session is designed to provide high-quality headshots with a variety of background and clothing changes. Here are the available options:

30-Minute Session ($249): Includes closeup, 3/4, and full-body shots, color or black and white, 1-2 background changes, 1-2 clothing changes, and 1 retouched image.
1-Hour Session ($499): Includes closeup, 3/4, and full-body shots, color or black and white, 2-4 background changes, 2-4 clothing changes, and 1 retouched image.
2-Hour Session ($749): Includes closeup, 3/4, and full-body shots, color or black and white, 3-5 background changes, 3-5 clothing changes, and 3 retouched images.
3-Hour Session ($1799): The ultimate experience, including closeup, 3/4, and full-body shots, color or black and white, 4-7 background changes, 4-7 clothing changes, 15 retouched images, and all images in high resolution.

Group Studio and On-Location Corporate Sessions

For businesses needing corporate headshot pricing for multiple employees, John Gress Photography offers group studio and on-location corporate sessions. These packages are designed to ensure consistency in branding and provide high-quality images for the entire team. Here are the available options:

Headshots for 5 People ($745): This session in our studio includes closeup, 3/4, and full-body shots, color or black and white, 1-2 background changes, 1-2 clothing changes, and optional retouching packages.
Headshots for Large Teams (Starting at $995+): Suitable for teams of 5 or more people. Includes closeup, 3/4, and full-body shots, color or black and white, 1-2 background changes, 1-2 clothing changes, optional retouching packages, real-time & online proofing, and automated delivery.

Additional Services

To ensure each client receives exactly what they need for their professional portfolios, additional services are available upon request:

Hair and Makeup: Professional on-site makeup artist and hair stylist services are available to enhance the subjects’ appearance and ensure they look their best.
Custom Retouching: Additional retouching services can be requested to meet specific client needs.
Extra Images: Clients can purchase additional retouched images as needed to expand their professional portfolio.

The Process of Booking and Shooting Corporate Headshots

Booking Your Session

Booking a session with John Gress Photography is a straightforward process. Clients can begin by visiting the Rates and Booking page on the website. Here, they can view detailed information about the available packages and choose the one that best fits their needs.

Once the session type and date are selected, a non-refundable deposit is required to secure the booking. This deposit will be applied towards the total cost of the session. Clients will receive a confirmation email with details about the session and any additional instructions. For specific inquiries or to discuss unique needs, clients can also contact John Gress Photography directly through the Contact page.

The Photoshoot Process

On the day of the photoshoot, clients will arrive at the studio or designated location. If makeup and hair services have been arranged, they will be completed before the photography session begins. John will guide the clients through the shoot, providing direction on poses and expressions to capture the desired looks.

The photoshoot will include different backgrounds and outfit changes as planned, ensuring a variety of image styles are available for selection. John’s expertise in lighting and composition will ensure that each photograph is visually appealing and professional.

Post-Shoot Review and Retouching

Within a few days of the photoshoot, clients will receive watermarked proofs of the images that meet John Gress Photography’s standards. These proofs will be available in an online gallery, allowing clients to select their preferred images for retouching.

Once the images are selected, they will undergo professional retouching, if included in the package, to enhance color, brightness, and remove any blemishes, ensuring the final images are flawless. Retouched images without watermarks will be delivered to the client in high resolution via an online gallery, typically within 2-5 days after selection.

Enhancing Your Corporate Image with John Gress Photography

Testimonials

“John was highly professional throughout our shoot. He was prompt, prepared, and made the photo session exciting! He truly cares about his job, and I would highly recommend.” – Amir C.

“John is very professional, personable, and patient during the shoots. I have utilized his photography service on three separate occasions, and I recommend anyone who is looking for a skilled photographer who is going to capture great moments within any setting.” – Cameron M.

“I booked with John when I was about to quit my job, I really needed professional headshots and maybe just a confidence boost. I found him online and did a deep dive into his Instagram. I didn’t know what I was looking for but I loved the framing and lighting portraits on his page. I was incredibly nervous and expressed this to him in advance. In return, when I arrived he was incredibly calm, friendly and matched my energy immediately. I haven’t posed for pictures in years, but he was able to direct me and make suggestions because I was a little awkward. He showed me the pictures throughout so that I could be my own judge, by the end I knew he had taken the pics that I was looking for. When I received the proofs (within 48 hours which is amazing) I was even more certain he had captured exactly what I was looking for. I have gotten so many compliments on these shots! Highly recommend and sincerely appreciated his confidence throughout.” – Erin K.

Why Choose John Gress

Choosing John for your corporate photography needs ensures access to a photographer who combines artistic skill with meticulous attention to detail. His reputation for creating dynamic, engaging images that effectively communicate professionalism and competence makes him a standout choice in Chicago.

With years of experience, specialized equipment, and a personalized approach, John adapts to the unique corporate environment and branding requirements of each client. By selecting John Gress Photography, businesses benefit from high-quality images that enhance their professional image and branding efforts.

Conclusion

Professional business headshots are more than just photographs; they are a vital component of your company’s branding and public image. With John’s expert photography, your business can project a strong, unified image that captures the essence of your brand and distinguishes you in the competitive landscape of Chicago.

Investing in high-quality corporate photography is not just about having a set of professional images; it’s about enhancing your firm’s identity and reinforcing its message in a visually compelling manner. To start elevating your firm’s professional image, book a session today or contact us to discuss your specific photography needs. We look forward to helping you achieve your branding goals and enhancing the professional presence of your business.

Contact Information and Social Media Links

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