Commercial Photography 1: My business model for photography

John 04/10/2023
Business / Exclusive Training Videos
John Gress's new Lightroom Presets - Color & Black and White Film Emulation Presets
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When you hear the word lighting, most photographers are going to think about adding one light to a scene. Some might even think about adding two or three lights. But most of us aren’t going to think about a key aspect of lighting, and that’s because for many of us this might not seem like lighting at all. That’s probably because when it’s there it might go unnoticed, and when it’s missing it might not be identifiable. And this missing element is what’s holding many photographers back from doing well in completions, enjoying the look of a print or feeling like there’s a level of refinement they can’t achieve. But for most of us, it’s hard to put a finger on it.