Chicago Sports Lifestyle ad campaign

Sports Lifestyle Advertising Photographer: T2 Campaign

I’m so glad that I can finally share these images with you now that the ad campaign has been released!

At the end of winter, on a day when the temperature didn’t reach 10 degrees, I needed to create an ad campaign to promote an organization that competes in summertime athletic events to raise money for charity. Even though it was sunny on the day of our shoot, if I dared take the athletes on location, in no time at all it would have resulted in frostbite and frozen pained expressions.

Chicago Blackhawks center Andrew Shaw (65) celebrates his 2nd period power play goal against the Detroit Red Wings with teammate Jonathan Toews (19) during Game 5 of their NHL Western Conference semifinal playoff hockey game in Chicago, Illinois May 25, 2013. REUTERS/John Gress (UNITED STATES - Tags: SPORT ICE HOCKEY)

Blackhawks thrash Red Wings, stave off elimination

The Blackhawks shot down the Redwings last night and they knocked the dust off of my wings. It has been months since I shot a NHL game and I was happy to find that shooting hockey was like riding a bicycle. I was telling another photographer last night that it took me a few years to figure out how to shoot the game. Once I figured out it was like shooting soccer, but you follow the puck and you follow from time to time where the puck was going, it got a lot easier.